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Workshops
Customized Workshops Designed for Action and Focused on the "So What!"
The Pine Ridge Group
offers several customized that can be conducted at your offices or other designated locations.
All workshops emphasize practical applications versus theoretical frameworks and are built on
PRGs extensive experience working with many companies to enhance their competitive and market
knowledge as a means to reduce decision uncertainty, create increasingly pro-active and
pre-emptive market positioning actions and enhance corporate competitiveness.
Workshops include real world examples of CI or knowledge in action, with exercises based
on actual case examples. A pre-workshop diagnostic tool if also available, if useful, to
assess your company's current competitive or market awareness knowledge. The tool can quickly
identify any gaps between expectation and reality, allowing unuseful practices to be addressed
expediently.
Our Market Knowledge Internal Program Development,
in particular, is popular with
companies interested in getting either:
- A jumpstart in determining how best to establish an internal CI or knowledge program
and bring consensus to that process; or
- Additional tangible evidence concerning the organization's competitive knowledge
state and requirements as part of its internal due diligence in weighing the value vs
investment for establishing an internal program.
The Workshop provides a structured and comprehensive approach to thinking
through all aspects of an intelligence or market knowledge program, including defining a
tangible value proposition focused on meeting critical organizational needs and identifying
clearly what resources and investments are necessary to achieve targeted organizational
knowledge goals.
Other Pine Ridge Group Workshops include: 1) Market Knowledge Internal Program Development
2) Bottom Line Intelligence: Using Knowledge to Drive Sales
and Profitable Growth
3) Intelligence “How To” Basics
4) Effective Interviewing Techniques
Contact us today to see how our workshops can be tailored to meet your specific needs. |